Asics – White Noise (Campaign)

Asics || White Noise (2016)

ASICS have stepped in to answer this new demand with a disruptively calm take on the GEL-Noosa Tri 11. The cutting-edge runner is revised through a lifestyle lens for an out-of-character make-over with the ‘White Noise Collection’. Keeping it clean, the lightweight silhouette is rendered in mono-white and mono-black make-ups, with a distorted hit of splatter applied to make some real noise. Perfect for running the track and for walking the streets, this is performance simplified.” – SneakerFreaker Magazine

Shots/Stills by Ta-ku/Patrick O’Sullivan || Directed and Stylised by Matthew Thomas || Assistant Director – Amanda Dow || Director of Photography – Patrick O’Sullivan

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Okello Adupa